Viber isn’t just for text messaging, with Michael Sager as their newest ambassador, the brand pushes its video calling feature while maintaining their goal of making the brand more approachable and playful.
The Execution
To highlight the app’s video calling feature, Viber chose to highlight Michael Sager’s charm, inviting everyone to download his limited edition stickers to win an exclusive video call with the star.
Dawn Papagayo
Director
Patricia Valientes & Ian Paras
Assistant Director and Designer
Marelle Banez
Strategist
Georgette Buenaflor
Photography
Aden Manalo
Videography
Eli Laya
Accounts Executive
